Jollein® baby items

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Jollein affordable baby items

Jollein stands for affordable baby items for the nursery. Every year they design new collections with hip and trendy baby items that are a nice addition to any nursery. The Jollein collections mix or mingle very well with the well-known major baby brands such as LIEWOOD, Konges Slojd and Done by Deer.

Jollein baby items

Jollein makes the most beautiful baby items for your little one, fabric toys such as cuddly cloths and pacifier cloths llama and bear, activity toys for the playpen, stroller such as the hip pram tensioner, soft fabric booklets and a spit cube. Wooden baby toys made from FSC sustainable wood and Jollein teething rings made from natural rubber.
In the new Jollein collection you will find teddy baby items , new cool savanah prints and sweet llamas and bears. All Jollein baby items have been carefully tested,

The baby brand Jollein®

Since 1973, the family business Smits Assen has been successful in baby room textiles and baby room accessories. Wim Smits senior bought a few nice rolls of fabric in Twente and took them to a sewing workshop in Friesland and went to the shopkeepers with his first made trade. The bus made way for a moving showroom where customers could immediately choose their articles. In the nineties, Wim Smits junior took over the wheel. The growing company needed reinforcement in the field of administration and customer contact and Marit came into the picture. The match was not only business but later also personal.
Wim Smits and Marit together ensure that Jollein grows into a real brand, mothers recognize themselves in Jollein and feel trusted. A brand that contains a very important ingredient, namely family love.

Sustainable Jollein baby items

By cooperating with responsible manufacturers, Jollein® wants to prevent our products from being made under poor conditions, such as child labour.